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GorillaBot Labs
Same traffic. Better-fit leads. Smarter follow-up. Clearer marketing data.
What it is
A Lead Qualifying System scores leads, teaches what they need next, and hands them to your CRM already tagged.
The Scorecard is how we deliver it: branded, on your domain, built to convert.
How a lead moves
Primary domain path for SEO. Example: yoursite.com/scorecard
What the lead gets
Six or seven areas you grade and teach. Education chapters, not just scores.
Diagnosis, named tips, one action item this week, one clear next step.
Weakest pillar drives their nurture. No generic one-size drip.
Behind the scenes
When Results are ready (seconds), everything fires together.
Submission savedYour source of truth for audit + analytics
Done-for-you syncContact, grades, tags, UTMs
Lead alertThin summary + link into Lead console
Highest Need sequenceOr Resource pool if disqualified
Why it matters
Qualify and educate before sales burns hours on the wrong conversations.
Higher-fit leads. Less waste.
Automatic branded sequences. Your voice. Their weakest pillar. CRM sync included.
Right message. Right gap.
Promotion plan, Lead console, and tracked links so you know which channels convert.
Clearer marketing data.
How we build it
FAQ
No. The quiz is one step in a full Lead Qualifying System: capture, educate across 6–7 pillars, qualify, sync to CRM, and promote with tracked links. Most B2B teams we talk to are already spending $50–$200+ per click or podcast lead. This makes that traffic teach, score, and route instead of dumping raw form fills into a queue.
On your primary domain as a path for SEO (example: yoursite.com/scorecard), not a subdomain or our URL. Search and paid traffic stay on your brand; you keep the authority and the cookie context. Typical go-live is one branded path plus tracked links for each content channel you already use.
No. We sync into HubSpot, GoHighLevel, ActiveCampaign, and similar when results are ready: contact, grades, Highest Need, disqualifiers, UTMs, and tags. The Lead console is your audit and analytics layer (submissions history, sources, alert settings). Your CRM stays the system of record for sales and nurture.
FAQ
They still finish the quiz and get full results, with no dead-end mid-flow. We flag the submission (budget, timeline, hard outs you define in onboarding) and usually route them to your free resource pool instead of a Highest Need drip. Fit leads stay on Ideal Customer sequences, so your sales team stops spending 20–40 minutes on calls that were never going to close.
We shape 3–5 email sequences per Highest Need pillar from your Knowledge Base and voice, not generic AI filler. Your CRM sends them after tags fire on sync. You approve copy before go-live; we map fields so grades and tips can personalize without your team rewriting every send.
Immediate. Grades calculate in under a few seconds after the last answer, with no overnight report wait. Your team gets a Lead alert with contact, grades, Highest Need, and a console link in that same window. Leads get their readout while intent is still high, which is when follow-up conversion is typically strongest.
GorillaBot Labs
If this fits, we book a kickoff and start Onboarding: company, customer, content, then build.
Book the kickoff 20-minute call · We’ll bring the checklist.